Analyst Marketer (M/F) Lisboa

Kelly Services is recruiting a Analyst Marketer (M/F) for a company located in Lisbon, Portugal.

Other Skills/Knowledge:

• Bachelor’s degree in Marketing or related discipline
• Experience in the marketing profession (e.g., online, direct mail, telemarketing, web-based, digital, etc.)
• Some knowledge of consulting services industry
• Experience interacting directly with customers / suppliers in a marketing capacity is a plus
• Knowledge of Microsoft enterprise technologies, including Microsoft Office
• Strong communication and influencing skills
• Knowledge of developing and implementing marketing campaigns

Years of Experience:

• 1,5+ years marketing experience, preferable in IT/Services industry

Key Responsibilities:

• Supports planning and implementation of local market awareness, account-based marketing, lead generation and customer marketing initiatives
• Monitors and reports needed adjustments to marketing campaigns and activities to help keep them aligned with Global and/or Area marketing campaigns
• Supports specific programs (events, campaigns, social media/social business) that facilitate long term relationship building and cross-selling
• Supports customer evidence process by working with business development to identify new wins, public references, and case studies, and to develop content and acquire approvals
• Provides guidance and direction to support local programs – driving account research, telemarketing, translations, events or other lead generation initiatives
• Adheres to marketing policies and practices at different levels and geographies that are relevant to the current project
• Works with the field marketing manager to define metrics and analyze them to track marketing campaign effectiveness and recommends strategy adjustment where necessary